Last few years or so,we have been hearing this term “Digital Transformation” a lot on internet ,social media and everywhere in the corporate sector. First of all let’s try to understand few digital transformation examples and use cases and how much % the market is adopting this new digital trend.
At huntertech we don’t push our customers to the new technology without doing proper market research and few customer experiences and learnings. But we realised last two years or so the social, mobile, analytics and cloud is disrupting the technology, customers, partners at a very higher pace. Everyday a new digital use case is evolving for many industries. This was driven new patterns from customers data through a data lakes.
We would like to share few secrets and trends of digital transformation,so your business can lead and reap benefits by implementing them.
Automation
If you have a business which has different locations geographically and teams are in different locations, providing a unique employer experience is not an easier task it could be HR and IT Service Desk functions as an example. To provide great employee engagement is high priority for any company, hence the outcome of productivity shoots up. ServiceNow is already a leader in this space for automating HR functions, ITSM and Security and many modules. HunterTech can help with this assessment for you on Servicenow.
Cloud Computing
Managing own infrastructure, data centers, networks and storage is becoming old fashioned trend. As the business grows, the cost of investment into these infra is rising high and managing them is not an easy task. It requires lot of resources and also scaling is also a problem for unexpected loads. Hence most of the businesses taking advantage of the cloud computing. Even fintech companies are adopting private and on premise cloud centers. The cloud providers also increased security levels and Data is secure with cloud environments. Moving to cloud as part of digital transformation has many advantages w.r.t applications, scaling, product innovation and development and low costs.
Analytics
With the evolving of many applications,products and customer data growing at higher pace in terabytes or terabytes or more, it is the time to see data as an commodity rather than simple information sitting at a backend. Business who use these data and build data lake, can get great insights and do predictive analytics for increasing their profits and provide customer experiences. To attract the new generation young millenials, companies need to think and respond differently and promote their business very different than decades ago. Their needs and habits are changing, so make use of data to provide value to your customers through products and services. Analytics is one of the key digital transformation step to be considered on priority.
IOT Applications
Internet of things (IOT) Apps and sensors is everywhere from manufacturing to healthcare to parking lots and fitness trackers. IOT technology has exploded like never before. We are already seeing it in agriculture and crop monitoring and predicting water levels etc. At huntertech we truly believe the 4th industrial revolution with this latest technologies. With the cost of sensors, storage and computing getting cheaper everyday, no doubt businesses must start implementing it to get great insights from the real time data and predict like inventory or patient health care etc.
AI & Machine Learning
There is huge shortage for data scientists in the market because companies taking data science, machine learning very seriously and allocating budgets to it. Baidu ex data scientist says “Data is the new electricity”. Agree, It is big statement. Whether it is B2C or B2B, starting from customer journey from exploring a product to learning to buying it, all this data can give a brand or company great insights to predict where the customer is buying and dropped, there is n number of touchpoints and interactions customers are expecting, Even Adidas recent brand ad for a women running shoe is great example of that kind. With AI and machine learning can be one of key digital transformation initiative without delay can be a super competitive edge.
The above 5 digital transformation secret trends can help your brand or company to think about and how it can help you to be competitive in the market.
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